Supporting an iGaming firm expanding across India and Ireland

Some clients prefer to stay unnamed. What matters is the outcome: a complex, multi-country hiring programme delivered across Ireland and India under tight timelines, difficult markets, and shifting priorities.
We were engaged to help a high-growth operator build its first India-based recruitment footprint while simultaneously supporting key technical searches in Ireland.

The Brief

A global iGaming operator approached us with a pivotal challenge: to establish its first hiring presence in India and secure specialist talent across several functions. With no existing HR or recruitment capability in the region, the client needed expert guidance to build a lean but effective team that could support global operations.

The brief was clear:

• Build a local HR capability from scratch
• Deliver specialist hires across India and Ireland
• Navigate competitive and low-salary talent pools
• Maintain full transparency through a time-and-materials model
• Create a scalable structure that could later be owned internally

The Delivery

We delivered structured search, screening, market mapping, and shortlist development across:

• Data & Technology
• Marketing
• Human Resources

Working closely with the global HR and technology leads, we managed each stage of the hiring process — from defining requirements through to offer management and onboarding.
Once the India foundation team was in place, the newly hired HR Business Partner seamlessly assumed full ownership of the recruitment programme. This ensured continuity while giving the client a sustainable, in-house capability for the long term.

The Bullfinch Impact

Working under our transparent time-and-materials model, we delivered the programme over approximately 16 weeks of recruiter capacity across both India and Ireland. This approach ensured predictable costs, full visibility of progress, and a level of delivery discipline that simply isn’t possible through traditional recruitment solutions.

Why It Worked

Local launch expertise: Guided the client through its first-ever hiring cycle in India.
Cross-functional capability: Delivered Data, Tech, HR and Marketing roles without compromising on quality.
Seamless transition: Ensured the new HRBP could take ownership through a structured handover.
Transparency: Every hour tracked. No mark-ups. No surprises.
Efficiency and trust: Delivered real capability, not just placements.

Looking Ahead

With the India team now managing recruitment internally, the client continues to scale on the framework established through Bullfinch. This project stands as a model for efficient multi-market expansion, combining transparency, expertise, and scalable delivery that grows with the business.